
Date: 27/2/17
The Rugby League World Cup 2017 (RLWC2017) today unveiled the Official Match Ball for this year’s tournament as manufactured by STEEDEN, the Ball and Training Equipment Partner of the RLWC2017.
The design on the “Symmetry” STEEDEN match ball incorporates elements of the RLWC2017 tournament logo and will be used at both the men’s and women’s Rugby League World Cups.
The partnership with the RLWC2017 adds to STEEDEN’s existing portfolio of organisations using their world-leading rugby league balls including the National Rugby League, New Zealand Rugby League, Country Rugby League, New South Wales Rugby League and Queensland Rugby League. In addition to supplying match and training balls, teams will each be provided with a range of STEEDEN sports equipment.
STEEDEN Commercial Manager, Jon Clarke said: “We are delighted to be partnering yet again with the Rugby League World Cup for the 2017 tournment. The fact that the tournament organisers have chosen to appoint STEEDEN as their Official Ball and Training Equipment Partner is testament to the consistent high performance of our rugby league balls, along with our exciting new range of training equipment. We are thrilled to see the world’s best players using a STEEDEN ball at the highest level in what is sure to be a landmark sporting event.”
The RLWC2017 are pleased to also announce Schick Razors as the Official Grooming Partner of both the men’s and women’s tournaments. Schick Hydro (men’s) and Schick Hydro Silk (women’s) will receive brand integration on two panels of the RLWC2017 Official STEEDEN Match and Training balls.
Schick Regional Vice President – Oceania, Ivan Nuich said: ‘’Schick Hydro is delighted to extend its proud association with Rugby League by becoming the Official Grooming Partner of the Rugby League World Cup 2017. The opportunity to celebrate this great game on the International stage with fans from all over the world is a truly unique experience and we look forward to seeing the Schick Hydro brand on the Official STEEDEN Match and Training balls during the Rugby League World Cup.’’
RLWC2017 Chief Executive Officer, Andrew Hill said: “It’s fantastic for the Rugby League World Cup 2017 to have the support of both STEEDEN and Schick, two brands known for excellence and their long-standing support of rugby league.
“The Rugby League World Cup is the pinnacle of our sport and we are delighted to unveil the Official Match Ball in conjunction with STEEDEN that not only looks great, but its elite performance is befitting of a World Cup.
“We look forward to seeing the STEEDEN and Schick Hydro brands in the hands of the world’s best players during what will be the greatest ever Rugby League World Cup.”
Rugby League World Cup 2017 STEEDEN Replica balls are now available at Rebel Sports, AMART Sports and online at www.steeden.com.au. A full range of STEEDEN Country Supporter Balls for each of the participating teams will also be available from all good retailers in the near future.
The RLWC2017 will be contested from 27 October to 2 December 2017 and hosted by Australia and New Zealand with three pool games also being played in Papua New Guinea. The tournament will be the biggest event in the region this year, with an estimated 450,000 fans to attend the Rugby League World Cup which would be a tournament record.